Posts Tagged ‘new patients’

Chiropractic Marketing – Hidden Search Engine Optimization Tricks

In: Business

28 Jul 2009

If you’re a chiropractor looking to do some aggressive marketing, you’ve probably fallen into the trap of getting an expensive website and paying some SEO firm to do your marketing and promotion. All of this has probably put a huge dent in your business, not to mention your profit margins.

Beware of Chiropractic Website Marketing Promises

In: Business

10 Jun 2009

If you currently have a chiropractic website and it’s not producing new patients or sales from information products that you have, you are not alone. In fact 90% of chiropractors that have websites, don’t know the first thing about driving massive amounts of visitors (traffic) to them to get new patients. Typically they are promised by their webmaster that after the site is created, the flood-gates will open and they will begin to get noticed by people in the community.

Is Your Chiropractic Marketing Killing Your Practice?

In: Business

7 Jun 2009

We’ve all heard the saying, “Don’t put all your eggs in one basket.” Yet, it amazes me just how much I see this done within the chiropractic marketing and the profession as a whole. Far too many times I see chiropractors buying expensive media slots in the newspaper or on TV that are yielding mediocre results. It’s almost like these media sharks are feasting on “hope,” as the DC’s that I come into contact regularly with think they’ve just purchased a winning lottery ticket or something. Little do they know the startling reality on the other side. They’re actually killing their practice.

Chiropractic Video Marketing Made Ridiculously Simple

In: Business

25 May 2009

When they first originated, I don’t think anyone could’ve imagined just how lucrative and powerful social networking websites like YouTube, Facebook, Myspace, and Twitter were going to be for business growth and exposure. When I introduced social media and simple video marketing to the chiropractic profession three years ago, I was confident that these Web 2.0 platforms would change the face of marketing as we knew it. With that confidence, I still could not have predicted the explosion that has taken place globally in such a short amount time.

Chiropractic Article Marketing for New Patients

In: Business

9 Apr 2009

There is no denying how effective chiropractic article marketing has already been in 2009, and the implications for the rest of the year are impressive. Its the simple act of writing articles about your chiropractic practice, or having someone else do it, then putting the material on the internet. This is perhaps the most simple and profound way of spreading your wealth of knowledge, all while driving potential patients to your website.


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