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Posts Tagged ‘Information marketing products’
Use a Website to Sell Your E-book: Part 1
20 Jun 2009My students often ask me how to set up a system to sell e-books online. Most of them want to set up a page with many links to other articles, free information, author bio, seminar schedules, and so forth. This is the wrong type of website to make when you want to sell your e-book. With all those links you will confused your reader. And we all know, a confused mind never buys.
Create E-Books in PDF Format
18 Jun 2009As a new author, you may feel overwhelmed. How can you sell an e-book through your website? Can everyone read your book, or only those with Windows? I understand your concerns, because I have been there. As an author, I commonly use shareware, which helps me to create PDF e-books.
Lately, we’ve talked about ways to write a better PDF ebook. PDF e-books can be bulked up with a list of resources and a table of contents, which increases customer satisfaction. Now that you’ve added those, let’s look at other ways to make your readers happy, which increases sales and prevents returns and refunds.
Selling Your E-Book On Your Website – Part 1
12 Jun 2009Students approach me, wondering how to develop a system to sell e-books online. They have big dreams of a massive website, complete with links to online articles, free information, seminar schedules, and more. Unfortunately, that is the wrong approach. Those websites confuse customers and dilute your message, preventing your e-book from selling.
Reducing Refunds on Information Products
24 May 2009In my last article, I gave you some easy ideas to beef up your PDF ebook. Have you added a Table of Contents and a Resource Guide to your PDF e-books? If so, you are ready to finish adding bulk to your ebook which will increase your customer satisfaction and reduce refunds.
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