In: Business15 Feb 2013
There are millions of people right now looking at their bank balance as it falls deeper and deeper into the red. If you want a way to get back in the black and free up some finances, marketing a site or product online might just be the way to go. Check out these tips on article marketing and you might just become the next big thing online.
When writing an article for your own website, keep the content original and interesting. Any article you post to your site should never have been published anywhere else first, or even near the time you publish. Allow a few weeks to pass before you spin the article and resell it to other websites.
After trying out article marketing, consider using an article submission service. This type of service will take your articles and upload them to a large list of article marketing sites. Some of these services do not cost anything and many of them exist, so try it as another way to get your message out.
Try and use article formats that are popular at the time you are writing. Articles that describe how to do a process in a step-by-step format are very popular across several fields, and should be a consideration for future articles. Articles that list their content are easy to follow and abbreviate the main point to readable bullets.
Examine your business to identify what makes it stand out, and apply it to your articles. If your business is a success, there is a reason it is. When you find those reasons and incorporate the same things into your articles, your articles will automatically stand out from your competition.
If you have a knack for writing, write articles and submit them to article sites. Doing this will not only increase your search-able content, but it will also bring in hordes of new readers to your website. Many of these sites will also pay for good submissions, so that is just an added bonus.
Make the subject of the pieces that you submit to article directories relevant to the content on your site. Readers, who are interested in similar content found on your site, are likely to click through to the site where you pitch your product. For example, if your site is about toys, then write your article about toys, to attract your target market.
When you are developing your articles, make sure that you never copy and paste material from a different site. If you find a specific phrase or section that you like, paraphrase this to make it your own. Plagiarizing is looked down upon and will destroy your credibility and hurt your image.
Many writers will try to insert their website link in the body of the article. This is generally not a good idea. Your link should be placed in the resource box at the end of the article or in the signature box. Read the article marking sites instructions to find out the proper place for your back link and do not place it in the article itself.
Publicize your articles on social media sites and everywhere else you can. Promote them in your blog and newsletter, and make sure everyone knows where to find your articles. The more people that read and share your articles, the more visitors (and hopefully buyers!) you will have to your site.
Set reasonable writing goals for yourself. If you set your goals too high, it will only lead to frustration, and you may not be as productive as a result. Create a realistic workload for yourself and develop a plan to finish it within a certain time frame.
Make each article unique. Try not to send the same article to 20 directories and 10 blogs, for example. Search engines value unique articles and tend to rank them more highly, so you are more likely to get website hits from your articles, if you write as many different, unique articles as you can.
Use social media sharing buttons like “Post to Facebook” and “Tweet this” on the site where you post your articles. If your article resonates with someone, they may well share it with their friends and drive additional sales. Don’t use the buttons yourself, though, since an article that is “independently popular” is less likely to be perceived as spam.
Have patience and keep at it. Most people fail to see the efforts that they put into article marketing turn into anything fruitful, simply because they give up before they reach their goals. Reaching your goals do not happen overnight, but if you are patient and stick to it, it will happen eventually.
Make your titles meaningful to the readers. You should always include the main point of the article in the title so that your reader knows what to expect and can make the choice of whether they want to read it or not. Attention spans are short so make sure to catch them in the beginning.
You should write out all of the information you want on your copy and then publish it on your web site. This is a good idea because you site a more personalized feel. You can always place your signature after any text if you do not feel like writing a lot.
Keep article marketing simple! Write your articles so that everyone can read and understand them. Don’t use technical terms – unless you explain them – and try to stay away from buzz words, which tend to make no sense even when explained. Write simply – provide answers or advice easy to follow, and articles that would appeal to any reader!
Getting your life back and freeing up some finances can be a very rewarding feeling. Follow these tips to pull yourself out of debt and use these article marketing techniques to ensure that you are giving yourself the best possible chance for success. If you can follow some sound advice and have the will to succeed, you can make a living online.
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